Advertising and promotion : an integrated marketing communications perspective / George Belch and Michael Belch

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF5823 B442A 2018 (Browse shelf(Opens below))	Available	2018000002203

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Includes bibliographical references and indexes

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