Zacher, Robert Vincent <br/><br/>
Advertising techniques and management 

 - Rev. ed. 
 -  Irwin,  1967 
 - 666 p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ADVERTISING
<br/><br/><label>LC Class. No.: </label>HF5823  / Z323A 1967