Czinkota, Michael R. <br/><br/>
International marketing 

 - 5th ed. 
 - Fort Worth, Tex :  Dryden Press,  1998 
 - 860 p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>EXPORT MARKETING<br/>MARKETING
<br/><br/><label>LC Class. No.: </label>HF1416  / C946I 1998