Schnaars, Steven P. <br/><br/>
Marketing strategy : customers and competition 

 - 2nd rev. and updated ed. 
 - New York, N.Y. :  Free Press,  1998 
 - 216 p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING--MANAGEMENT<br/>STRATEGIC PLANNING<br/>COMPETITION
<br/><br/><label>LC Class. No.: </label>HF5415.13  / S362M 1998