TY  - BOOK
AU  - Haskins,Jack
AU  - Kendrick,Alice
TI  - Successful advertising research methods
AV  - HF5814 H374S
PY  - 1997///
CY  - Lincolnwood, Ill.
PB  - NTC Business
KW  - ADVERTISING
KW  - RESEARCH
KW  - METHODOLOGY
ER  -