TY  - BOOK
AU  - Carpenter,Phil
TI  - eBrands : building an internet business at baeakneck speed
AV  - HD69 .B7 C376E
PY  - 2000///
CY  - Boston, Mass.
PB  - Harvard Business School Press
KW  - BUSINESS NAMES
KW  - BRAND NAMES PRODUCTS
KW  - ELECTRONIC COMMERCE
KW  - INTERNET (COMPUTER NETWORK)
ER  -