TY  - BOOK
AU  - Caywood,Clarke L.,ed
TI  - The handbook of strategic public relations & integrated communications
AV  - HM263 H362
PY  - 1997///
CY  - New York, N.Y.
PB  - McGraw-Hill
KW  - PUBLIC RELATIONS
KW  - Communication in management
KW  - COMMUNICATION IN MARKETING
ER  -