TY  - BOOK
AU  - Hoecklin,Lisa Adent
TI  - Managing cultural differences : strategies for competitive advantage
SN  - 0201427702
AV  - HD62.4 H632M
PY  - 1996///
CY  - Wokingham
PB  - Addison-Wesley
KW  - INTERNATIONAL BUSINESS ENTERPRISES
KW  - MANAGEMENT
KW  - SOCIAL ASPECTS
KW  - COMPETITION, INTERNATIONAL
KW  - CASE STUDIES
KW  - INTERCULTURAL COMMUNICATION
ER  -