Strategic management : building and sustaining competitive advantage /
Robert A. Pitts, David Lei
- 4th ed.
- Australia : Thomson/South-Western, c2006
- 538 p. : ill.
Includes bibliographical references and indexes
0324226217
STRATEGIC PLANNING--CASE STUDIES--UNITED STATES INDUSTRIAL MANAGEMENT--CASE STUDIES--UNITED STATES COMPETITION--CASE STUDIES--UNITED STATES