TY  - BOOK
AU  - Landa,Robin
TI  - Designing brand experiences
SN  - 1401848877
AV  - HD69 .B7 L362D
PY  - 2006///
CY  - Australia
PB  - Thomson/Delmar Learning
KW  - BRAND NAME PRODUCTS
KW  - MARKETING
KW  - MANAGEMENT
KW  - TRADEMARKS
KW  - DESIGN
KW  - ADVERTISING
KW  - Commercial art
N1  - Includes bibliographical references and indexes
ER  -