TY  - BOOK
AU  - Maslen,Andy
TI  - Write to sell: the ultimate guide to great copywriting 
SN  - 9781904879992
AV  - HF5825 M374W
PY  - 2007///
CY  - London
PB  - Marshall Cavendish Business
KW  - Advertising copy
KW  - SALES LETTERS
KW  - SELLING
N1  - Includes bibliographical references
ER  -