TY  - BOOK
AU  - Srinivas,Alam
TI  - The Indian consumer: one billion myths, one billion realities 
SN  - 9780470822302
AV  - HB801 S646I
PY  - 2008///
CY  - Singapore
PB  - Wiley
KW  - CONSUMPTION (ECONOMICS)
KW  - INDIA
N1  - Includes bibliographical references and index
ER  -