TY - BOOK AU - Benoit,William L. AU - Benoit,Pamela J. TI - Persuasive messages: the process of influence SN - 9781405158213 AV - HM 1196 B466P PY - 2008/// CY - Malden, Mass. PB - Blackwell KW - Persuasion (Rhetoric) KW - Persuasion (Psychology) KW - Social influence KW - Attitude chang N1 - Includes bibliographical references and index ER -