TY - BOOK AU - Kelley,Larry D. AU - Jugenheimer,Donald W. TI - Advertising media: workbook and sourcebook SN - 9780765620347 AV - HF 5826.5 K444A 2008 PY - 2008/// CY - Armonk, N.Y. PB - M.E. Sharpe KW - Advertising media planning KW - Problems, exercises, etc ER -