TY  - BOOK
AU  - Tuten,Tracy L.
TI  - Advertising 2.0: social media marketing in a Web 2.0 world 
SN  - 9780313352966
AV  - HF6146.I58 T873A 2008
PY  - 2008///
CY  - Westport, Conn.
PB  - Praeger
KW  - Internet advertising
KW  - Internet marketing
KW  - Branding (Marketing)
KW  - Online social networks
N1  - Includes bibliographical references and index
ER  -