TY  - BOOK
AU  - Potter, Robert F.
AU  - Bolls, Paul D.
TI  - Psychophysiological measurement and meaning: cognitive and emotional processing of media 
T2  - Communication series / Jennings Bryant/Dolf Zillmann, general editors
SN  - 9780415994149
AV  - P 96 .P75 P677P
PY  - 2012///
CY  - New York, N.Y.
PB  - Routledge
KW  - Mass media
KW  - Psychological aspects
KW  - Communication
KW  - Psychophysiology
KW  - Research
KW  - Psychometrics
N1  - Includes bibliographical references and index
ER  -