TY - BOOK AU - Evans,Dave AU - Cothrel,Joseph P. TI - Social customer experience: engage and retain customers through social media SN - 9781118826102 AV - HF5415.1265 E926S 2014 PY - 2014/// CY - Indianapolis, Ind. PB - Sybex KW - Internet marketing KW - Social media KW - Marketing KW - Social marketing KW - Customer relations N1 - Includes index ER -