Battersby, Gregory J. <br/><br/>
Basics of licensing :  2012-13 edition / 
 Basics of licensing :  how to extend brand and entertainment properties for profit 
Gregory J. Battersby, Danny Simon. 
 - Norwalk, Conn. :  Kent Press,  ©2012. 
 - xvi, 268 p. :  ill. 
<br/><br/><label>ISBN: </label>9780983096337 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Licensed products--Handbooks, manuals, etc.<br/>License agreements--Handbooks, manuals, etc.<br/>Merchandise licensing--Handbooks, manuals, etc.<br/>Licenses--United States<br/>License agreements--United States
<br/><br/><label>LC Class. No.: </label>HF5429.255  / B377B 2012