Middleton, Victor T. C.
Marketing in travel and tourism [electronic resource] /
Victor T.C. Middleton with Jackie Clarke.
- 3rd ed.
- Oxford : Butterworth-Heinemann, 2001.
- 1 online resource
Includes bibliographical references and index.
9780750644716 9780585457987 (electronic bk.)
Tourism--Marketing.
G155.A1 / M475 2001