Forsyth, Patrick. <br/><br/>
Marketing in publishing  [electronic resource] / 
Patrick Forsyth, with Robin Birn. 
 - London :  Routledge,  2002 
 - 1 online resource. 
<br/><br/> "A Blueprint book."  Includes index. 
<br/><br/><label>ISBN: </label>9780203134863 9780203278451 (electronic bk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Publishers and publishing--Great Britain.<br/>Books--Marketing.--Great Britain
<br/><br/><label>LC Class. No.: </label>Z323  / .F58 2002