TY  - BOOK
AU  - Forsyth,Patrick
AU  - Birn,Robin
TI  - Marketing in publishing
SN  - 9780203134863
AV  - Z323 .F58 2002
PY  - 2002///
CY  - London
PB  - Routledge
KW  - Publishers and publishing
KW  - Great Britain
KW  - Books
KW  - Marketing
N1  - "A Blueprint book."; Includes index
UR  - http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=70534&site=ehost-live&scope=site
ER  -