Wheeler, Alina, <br/><br/>
Designing brand identity :  a comprehensive guide to the world of brands and branding / 
Alina Wheeler, Rob Meyerson. 
 - Sixth edition. 
 - Hoboken, N.J.:  Wiley,  c2024 
 - 332 pages :  colour illustrations 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9781119984818 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products<br/>Branding (Marketing)<br/>Trademarks--Design<br/>Advertising--Brand name products
<br/><br/><label>LC Class. No.: </label>HD69.B7  / W433D 2024