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Your search returned 98 results.

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		Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack. by Clow, Kenneth E [author] Baack, Donald [author] Edition: Seventh edition, Global edition Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Copyright date: Boston, Mass. : Pearson, ©2016 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.123 C568I 2016. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Marketing communications management : concepts and theories, cases and practices / Paul Copley by Copley, Paul Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Amsterdam : Elsevier Butterworth-Heinemann, 2004 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.123 C664M. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Retail marketing plans : how to prepare them how to use them by McDonald, Malcolm H.B Tideman, Christopher C.S Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Butterworth-Heinemann, 1996 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.13 M322R. Place hold Save to lists Add to cart (remove)
		Marketing communications / Patrick De Pelsmacker, Maggie Geuens, Joeri Van den Bergh by Pelsmacker, Patrick de Geuens, Maggie Bergh, Joeri Van den Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Harlow : Financial Times Prentice Hall, 2001 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.123 P447M. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack by Clow, Kenneth E Baack, Donald Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Upper Saddle River, N.J. : Prentice Hall, c2002 Availability: No items available. Found in Open Library: Save to lists Add to cart (remove)
		Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack. by Clow, Kenneth E Baack, Donald Edition: Global ed. 5th ed. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Boston, Mass. : Pearson, c2012 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF 5415.123 C568I 2012. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Introduction to marketing communication : an integrated approach / John Burnett, Sandra Moriarty by Burnett, John Moriarty, Sandra Ernst Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Upper Saddle River, N.J. : Prentice-Hall, c1998 Availability: Items available for loan: BU Library and Learning Space (2)Call number: HF5415.123 B876I, ... Found in Open Library: Place hold Save to lists Add to cart (remove)
		Marketing communications : a brand narrative approach / Micael Dahlen, Fredrik Lange, Terry Smith by Dahlen, Micael Lange, Fredrik Smith, Terry Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Chichester : Wiley, 2010 Availability: Items available for loan: BU Library and Learning Space (2)Call number: HF 5415.123 D334M, ... Found in Open Library: Place hold Save to lists Add to cart (remove)
		Marketing communications : offline and online integration, engagement and analytics / P.R. Smith and Ze Zook. by Smith, Paul Russell [author] Zook, Ze [author] Edition: Sixth edition Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: London KoganPage, ©2016 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.123 S647M 2016. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Unleashing the power of PR : a contrarian's guide to marketing and communication / Mark Weiner. by Weiner, Mark, 1946- Series: The Jossey-Bass business & management series Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: San Francisco, Calif. : Jossey-Bass, c2006 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD59 W446U 2006. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Belch, George E [author.] Belch, Michael A [author.] Edition: 10e, Global edition Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: Singapore : McGraw-Hill Education, 2015 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5823 B442A 2015. Not available: Checked out (1). Found in Open Library: Place hold Save to lists Add to cart (remove)
		The rise of consumer power : adopting the right marketing communication strategies / Schuster, Camille P. by Schuster, Camille P Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Singapore : Pearson/Prentice Hall, 2004 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.123 S387R. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Marketing communications : integrating online and offline, customer engagement and digital technologies / PR Smith, Ze Zook by Smith, P.R [author.] Zook, Ze [author.] Edition: Eighth edition Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Kogan Page, 2024 Online resources: Electronic Resources Availability: No items available. Found in Open Library: Save to lists Add to cart (remove)
		Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch by Belch, George E Belch, Michael A Edition: 4th ed. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Boston, Mass. : Irwin/McGraw-Hill, c1998 Availability: Items available for loan: BU Library and Learning Space (3)Call number: HF5823 B442A 1998, ... Found in Open Library: Place hold Save to lists Add to cart (remove)
		Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch by Belch, George E Belch, Michael A Edition: 7th ed. , McGraw-Hill international ed. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Boston, Mass. : McGraw-Hill/Irwin, c2007 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5823 B442A 2007. Found in Open Library: Place hold Save to lists Add to cart (remove)
		The handbook of strategic public relations and integrated marketing communications / edited by Clarke L. Caywood. by Caywood, Clarke L, 1947- [ed.] Edition: 2nd ed. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: New York, N.Y. : McGraw-Hill, c2012 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HM 263 H362 2012. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Marketing communications classics : an international collection of classic and contemporary papers / Maureen FitzGerald and David Arnott by FitzGerald, Maureen [ed.] Arnott, David [ed.] Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Australia : Business Press, c2000 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.123 M374. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Light their fire : using internal marketing to ignite employee performance and wow your customers / Susan M. Drake, Michelle J. Gulman, Sara M. Roberts by Drake, Susan M Gulman, Michelle J Roberts, Sara M Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Chicago, Ill. : Dearborn Trade, c2005 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5549.5 .M63 D724L. Found in Open Library: Place hold Save to lists Add to cart (remove)
		The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership / Tamara L. Gillis editor. by Gillis, Tamara L [ed.] International Association of Business Communicators Edition: 2nd ed. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: San Francisco, Calif. : Jossey-Bass, c2011 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD 30.36 .U6 I573 2011. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Fundamentals of writing for marketing and public relations : a step-by-step guide for quick and effective results / Janet Mizrahi. by Mizrahi, Janet Series: Corporate communication collection / Debbie D. DuFrene, editor Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: New York, N.Y. : Business Expert Press, 2010 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5718.3 M597F. Found in Open Library: Place hold Save to lists Add to cart (remove)

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