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Your search returned 116 results.

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		Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch by Belch, George E Belch, Michael A Edition: 7th ed. , McGraw-Hill international ed. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Boston, Mass. : McGraw-Hill/Irwin, c2007 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5823 B442A 2007. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Marketing communications : integrating online and offline, customer engagement and digital technologies / PR Smith, Ze Zook by Smith, P.R [author.] Zook, Ze [author.] Edition: Eighth edition Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Kogan Page, 2024 Online resources: Electronic Resources Availability: No items available. Found in Open Library: Save to lists Add to cart (remove)
		The handbook of strategic public relations and integrated marketing communications / edited by Clarke L. Caywood. by Caywood, Clarke L, 1947- [ed.] Edition: 2nd ed. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: New York, N.Y. : McGraw-Hill, c2012 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HM 263 H362 2012. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Light their fire : using internal marketing to ignite employee performance and wow your customers / Susan M. Drake, Michelle J. Gulman, Sara M. Roberts by Drake, Susan M Gulman, Michelle J Roberts, Sara M Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Chicago, Ill. : Dearborn Trade, c2005 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5549.5 .M63 D724L. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Marketing communications classics : an international collection of classic and contemporary papers / Maureen FitzGerald and David Arnott by FitzGerald, Maureen [ed.] Arnott, David [ed.] Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Australia : Business Press, c2000 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.123 M374. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Fundamentals of writing for marketing and public relations : a step-by-step guide for quick and effective results / Janet Mizrahi. by Mizrahi, Janet Series: Corporate communication collection / Debbie D. DuFrene, editor Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: New York, N.Y. : Business Expert Press, 2010 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5718.3 M597F. Found in Open Library: Place hold Save to lists Add to cart (remove)
		The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership / Tamara L. Gillis editor. by Gillis, Tamara L [ed.] International Association of Business Communicators Edition: 2nd ed. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: San Francisco, Calif. : Jossey-Bass, c2011 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD 30.36 .U6 I573 2011. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Marketing magic : innovative and proven ideas for finding customers, making sales, and growing your business / Don Debelak by Debelak, Don Series: An Adams business advisor Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Holbrook, Mass. : Bob Adams, c1994 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.13 D423M. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Go mobile : location-based marketing, apps, mobile optimized ad campaigns, 2D codes, and other mobile strategies to grow your business / Jeanne Hopkins, Jamie Turner. by Hopkins, Jeanne, 1957- Turner, Jamie, 1961- Series: The new rules of social media series Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Hoboken, N.J. : Wiley, c2012 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF 5415.1265 H664G. Found in Open Library: Place hold Save to lists Add to cart (remove)
		A quick start guide to mobile marketing : how to create a dynamic campaign and improve your competitive advantage / Neil Richardson by Richardson, Neil Series: New tools for business Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: London : Kogan Page, c2010 Other title: A quick start guide to mobile marketing : create a dynamic campaign and improve your competitive advantage Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF 5415.1265 R523Q. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Campaign it! : achieving success through communication / Alan Barnard and Chris Parker. by Barnard, Alan Parker, Chris Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: London : Kogan Page, 2012 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF 5718 B376C. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Advertising and communication management by Ray, Michael L Material type: Text; Format: print ; Literary form: Not fiction Publication details: Englewood Cliffs, N.J. : Prentice-Hall, 1982 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5823 R39A. Place hold Save to lists Add to cart (remove)
		On message : precision communication for the digital age / Theo Theobald. by Theobald, Theo Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: London : Kogan Page, 2013 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5718 T436O 2013. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Promotion management by Burnett, John J Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : , 1993 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.123 B876P. Place hold Save to lists Add to cart (remove)
		Integrated communication : synergy of persuasive voices by Thorson, Esther, ed Moore, Jeri, ed Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mahwah, N.J. : Lawrence Erlbaum Associates, 1996 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.123 T467I. Place hold Save to lists Add to cart (remove)
		Now my advertising works! : an advertiser's guide to what works and what doesn't in Asia / by Jim Aitchison by Aitchison, Jim Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Singapore : Pearson/Prentice Hall, 2005 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5813 .A785 A372N. Found in Open Library: Place hold Save to lists Add to cart (remove)
		The handbook of strategic public relations & integrated communications by Caywood, Clarke L., ed Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, N.Y. : McGraw-Hill, 1997 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HM263 H362. Place hold Save to lists Add to cart (remove)
		Managing sales leads : how to turn every prospect into a customer by Donath, Bob Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lincolnwood, Ill. : NTC Business, 1994 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5438.4 D66M. Place hold Save to lists Add to cart (remove)
		Campaign planner for integrated brand communications / Shay Sayre by Sayre, Shay Edition: 3rd ed. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Australia : Thomson/South-Western, c2005 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5823 S297C 2005. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Capture the mindshare and the market share will follow : the art and science of building brands / Libby Gill. by Gill, Libby Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: New York, N.Y. : Palgrave Macmillan, c2013 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF 5415.1255 G544C. Found in Open Library: Place hold Save to lists Add to cart (remove)

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