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Innovative marketing communications : strategies for the events industry / Guy Masterman, Emma H. Wood by Series: Events management series
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Amsterdam : Elsevier, 2006
Availability: Items available for loan: BU Library and Learning Space (2)Call number: GT3405 M377I, ...

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Marketing your event planning business : a creative approach to gaining the competitive edge / Judy Allen. by
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Mississauga, Ont. : Wiley, c2004
Availability: Items available for loan: BU Library and Learning Space (1)Call number: GT 3405 A443M. Not available: Checked out (1).

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