Data Collection and Privacy Policies

BU Library uses cookie or similar technologies to enhance your browsing experience as follows:

🍪 What are cookies?

Cookies are small text files placed on your browser by websites. They help make websites work, or work more efficiently. They also "remember" some of your preferences, so you don't have to set a preference again every time you switch to a different page on the same website.

If cookies are a concern for you, you may like to regularly clear your cookies on your browser or use a private browser mode. Check your browser settings for these options.

Use of Essential Cookies

BU Library uses essential cookies to ensure the core functionality of our library system, including user authentication, session management, and accessibility features. These cookies are strictly necessary for the website to function and cannot be disabled.

Here is the list of essential cookies used on the BU Library system.

Storage	Name	Value	Expiration	Description
Cookie	CGISESSID	Session ID	Until logout or end of session	Session cookie
Cookie	KohaOpacLanguage	Language code	3 years	Stores the language the user selected, so the online catalog will appear in that same language the next time it is visited.
Cookie	form_serialized form_serialized_limits	Search terms and limits	End of session or when the advanced search page is accessed again.	jQuery cookie. Stores search terms and limits of the last advanced search. Set when an advanced search is submitted.
Cookie	search_path_code	ads (fewer) or exs (more)	End of session or when the advanced search page is accessed again.	jQuery cookie. Related to serialized_form* cookies. Stores if the advanced search form was used with 'More options' or 'Fewer options'.
Cookie	num_paragraph	Count of search options added	End of session or when the advanced search page is accessed again.	jQuery cookie. Used to store the number of created options when user selects 'More options' in advanced search to increase search boxes.
Cookie	bib_list	List of record IDs (biblionumbers) separated by /	End of session or until the cart is emptied.	Stores cart contents in the online catalog. Set when records are added to the cart for the first time.

📶 Use of Google Analytics

BU Library uses Google Analytics to analyze website traffic and improve user experience. Google Analytics helps us understand how visitors interact with our website by collecting anonymous information such as:

Pages visited
Time spent on the site
Device type and browser
General geographic location (not precise)

How We Use This Data

We use Google Analytics data to:

Improve website navigation and user experience
Identify popular resources and services
Ensure our platform is accessible and user-friendly

Data Collection and Privacy

Google Analytics uses cookies to collect this information. However, no personally identifiable information (such as names or library account details) is shared with Google. The data is processed in accordance with Google’s Privacy Policy.

Essential

Essential cookies

Analytics

Google Analytics

Your search returned 10 results.

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		Image from Amazon.com	Magic IMC เพี้ยง!! / Bill Calhoun เขียน ; จุฑาทิพ อิงวัฒนโภคา แปล by คาลฮอน, บิล จุฑาทิพ อิงวัฒนโภคา [ผู้แปล] Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: กรุงเทพฯ : อิน มาร์เก็ตติ้ง, 2550 Other title: เพี้ยง!! magic IMC Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.123 ค341ม. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	BrandAge essential : super series 1st 2009 : super campaign / ผู้เรียบเรียง กองบรรณาธิการนิตยสาร BrandAge Essential by กองบรรณาธิการนิตยสาร BrandAge Essential Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: กรุงเทพฯ : ไทยคูน-แบรนด์เอจ, 2552 Other title: Super campaign Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5410 บ895 2552. Found in Open Library: Place hold Save to lists Add to cart (remove)
			OHM year book 2005 by สุทธารมณ์ เศษลือ [บรรณาธิการ] Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: กรุงเทพฯ : เอ็มจีเอ มีเดีย, [2548] Other title: Out of home magazine year book 2005 Availability: No items available. Save to lists Add to cart (remove)
			OHM year book 2006 / กองบรรณาธิการ นิตยา แก้วเมือง ... [และคนอื่นๆ ] by นิตยา แก้วเมือง [บรรณาธิการ] Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: กรุงเทพฯ : เอ็มจีเอ มีเดีย, 2549 Other title: Out of home magazine year book 2006 Availability: No items available. Save to lists Add to cart (remove)
			OHM year book 2004 by นิตยา แก้วเมือง [บรรณาธิการ] Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: กรุงเทพฯ : เอ็มจีเอ มีเดีย, [2547] Other title: Out of home magazine year book 2004 Availability: No items available. Save to lists Add to cart (remove)
		Image from Amazon.com	เลนส์การตลาด = Marketing spectacles / กฤตินี ณัฏฐวุฒิสิทธิ์ by กฤตินี ณัฏฐวุฒิสิทธิ์ Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: [กรุงเทพฯ] : บิซบุ๊ค, 2548 Other title: Marketing spectacles Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415 ก277ล. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Marketing insight เจาะลึกเข้าถึงและรู้ทันการตลาด / ธีรพันธ์ โล่ห์ทอง by ธีรพันธ์ โล่ห์ทองคำ Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: กรุงเทพฯ : Through The Line Publishing, 2550 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415 ธ635ม. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	มิติการตลาด = Marketing magnitude / กฤตินี ณัฏฐวุฒิสิทธิ์ by กฤตินี ณัฏฐวุฒิสิทธิ์ Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: กรุงเทพฯ : กรุงเทพธุรกิจบิซบุ๊ค, 2550 Other title: Marketing magnitude Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF 5415 ก277ม. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	พลิกการตลาดเป็นพลัง 2 / วิทวัส รุ่งเรืองผล by วิทวัส รุ่งเรืองผล Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: กรุงเทพฯ : Marketeer, 2547 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415 ว593พ. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	ทิปส์ลับการตลาด = Marketing tips / จรรย์จารี ธรรมา ; บรรณาธิการ: ทวีโชค พูนไชย by จรรย์จารี ธรรมา ทวีโชค พูนไชย [บรรณาธิการ] Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: ปทุมธานี : ดับเบิ้ลคลิ๊ก, 2551 Other title: Marketing tips Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415 จ147ท. Found in Open Library: Place hold Save to lists Add to cart (remove)