BU Library and Learning Space

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How to write great copy : learn the unwritten rules of copywriting / Dominic Gettins by
Edition: 2nd ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : Kogan Page, 2007
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5825 G477H 2007.

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The Adweek copywriting handbook : the ultimate guide to writing powerful advertising and marketing copy from one of America's top copywriters / Joseph Sugarman by
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Hoboken, N.J. : Wiley, c2007
Other title:
  • Copywriting handbook
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5825 S932A.

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Kick-ass copywriting in 10 easy steps : build the buzz and sell the sizzle / Susan Gunelius by
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: [Irvine, Calif.] : Entrepreneur Press, c2008
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5825 G863K 2008.

Write on target : the direct marketer's copywriting handbook by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Lincolnwood, Ill. : NTC Business, 1997
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5730 S734W.

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