Data Collection and Privacy Policies

BU Library uses cookie or similar technologies to enhance your browsing experience as follows:

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Use of Essential Cookies

BU Library uses essential cookies to ensure the core functionality of our library system, including user authentication, session management, and accessibility features. These cookies are strictly necessary for the website to function and cannot be disabled.

Here is the list of essential cookies used on the BU Library system.

Storage	Name	Value	Expiration	Description
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BU Library uses Google Analytics to analyze website traffic and improve user experience. Google Analytics helps us understand how visitors interact with our website by collecting anonymous information such as:

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How We Use This Data

We use Google Analytics data to:

Improve website navigation and user experience
Identify popular resources and services
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Data Collection and Privacy

Google Analytics uses cookies to collect this information. However, no personally identifiable information (such as names or library account details) is shared with Google. The data is processed in accordance with Google’s Privacy Policy.

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Your search returned 91 results.

Results
			Consumer behavior : application of theory by Howard, John A Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, N.Y. : McGraw-Hill, 1977 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.3 H682C. Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Don't think pink : what really makes women buy and how to increase your share of this crucial market / Lisa Johnson, Andrea Learned by Johnson, Lisa, 1967- Learned, Andrea Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: New York, N.Y. : AMACOM, c2004 Availability: Not available: Checked out (1). Found in Open Library: Place hold Save to lists Add to cart (remove)
			Cosumer behavior by Engel, James F Kollat, David T Blackwell, Roger D Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hinsdale, Ill. : Dryden Press, 1973 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.2 E533C 1973. Place hold Save to lists Add to cart (remove)
		Local cover image Image from Amazon.com	Marketing to the ageing consumer : the secrets to building an age-friendly business / by Dick Stroud, Kim Walker. by Stroud, Dick Walker, Kim Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Basingstoke : Palgrave Macmillan, 2013 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415 S778M 2013. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Web rules : how the Internet is chaning the way consumers make choices / Tom Murphy by Murphy, Tom Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Chicago, Ill. : Dearborn, c2000 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.1265 M876W. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Consumer behavior : buying, having, and being / Michael R. Solomon by Solomon, Michael R Edition: Instructor's annotated Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Boston, Mass. : Allyn and Bacon, c1992 Availability: No items available. Found in Open Library: Save to lists Add to cart (remove)
		Image from Amazon.com	Applications of consumer behavior : readings and exercises / Gail Tom by Tom, Gail Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Englewood Cliffs, N.J. : Prentice-Hall, 1984 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HC110 .C6 T65A. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Ten key customer insights : unlocking the mind of the market / Robert Schieffer by Schieffer, Robert Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Australia : Thomson, c2005 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.32 S343T. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Representing consumers : voices, views and visions / edited by Barbara B. Stern by Stern, Barbara B [ed.] Series: Routledge interpretive market research series Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: London : Routledge, 1998 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.32 R467. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Effective advertising : understanding when, how, and why advertising works / Gerard J. Tellis by Tellis, Gerard J, 1950- Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Thousand Oaks, Calif. : Sage, c2004 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5823 T444E. Found in Open Library: Place hold Save to lists Add to cart (remove)
			Marketing to Generation X by Ritchie, Karen Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, N.Y. : Lexington Books, 1995 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415 R572M. Place hold Save to lists Add to cart (remove)
		Local cover image Image from Amazon.com	Corporate branding : areas, arenas and approaches / edited by T C Melewar and S F Syed Alwi. by Melewar, T. C [editor.] Alwi, S. F. Syed [editor.] Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Routledge, Taylor & Francis Group, 2015 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415 C676 2015. Found in Open Library: Place hold Save to lists Add to cart (remove)
			The moving target : what every marketer should know about women by Bartos, Rena Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, N.Y. : Free Press, 1982 Availability: Items available for loan: BU Library and Learning Space (2)Call number: HC110 .C6 B377M, ... Place hold Save to lists Add to cart (remove)
			One billion shoppers : accessing Asia's consuming passions and fast-moving markets-after the meltdown by French, Paul Crabbe, Matthew Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Nicholas Brealey, 1998 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HC415 .C6 F736O. Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Gays, lesbians, and consumer behavior : theory, practice, and research issues in marketing / Daniel L. Wardlow, editor. by Wardlow, Daniel L [ed.] Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: New York, N.Y. : Routledge, 2009 Availability: Items available for loan: BU Library and Learning Space (2)Call number: HF 5415.33 .U6 G397, ... Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	50+ marketing : marketing, communicating and selling to the over 50s generations / Jean-Paul Treguer by Treguer, Jean-Paul Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: New York, N.Y. : Palgrave, 2002 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415 T733F. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Mass affluence : seven new rules of marketing to today's consumer / Paul Nunes, Brian Johnson by Nunes, Paul, 1963- Johnson, Brian, 1960- Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Boston, Mass. : Harvard Business School Press, c2004 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.1 N863M. Found in Open Library: Place hold Save to lists Add to cart (remove)
			Consumer behaviour in the food industry : a European perspective by Bareham, Jonathan Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Butterworth-Heinemann, 1995 Availability: Not available: Checked out (1). Place hold Save to lists Add to cart (remove)
		Local cover image Image from Amazon.com	Consumer value [electronic resource] : a framework for analysis and research / edited by Morris B. Holbrook by Holbrook, Morris B [ed.] Series: Routledge interpretive marketing research series Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Routledge 2002 Online resources: Electronic Resources Availability: No items available. Found in Open Library: Save to lists Add to cart (remove)
			Handbook of consumer behavior by Robertson, Thomas S., ed Kassarjian, Harold H., ed Material type: Text; Format: print ; Literary form: Not fiction Publication details: Englewood Cliffs, N.J. : Prentice-Hall, 1991 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.32 H362. Place hold Save to lists Add to cart (remove)