Data Collection and Privacy Policies

BU Library uses cookie or similar technologies to enhance your browsing experience as follows:

🍪 What are cookies?

Cookies are small text files placed on your browser by websites. They help make websites work, or work more efficiently. They also "remember" some of your preferences, so you don't have to set a preference again every time you switch to a different page on the same website.

If cookies are a concern for you, you may like to regularly clear your cookies on your browser or use a private browser mode. Check your browser settings for these options.

Use of Essential Cookies

BU Library uses essential cookies to ensure the core functionality of our library system, including user authentication, session management, and accessibility features. These cookies are strictly necessary for the website to function and cannot be disabled.

Here is the list of essential cookies used on the BU Library system.

Storage	Name	Value	Expiration	Description
Cookie	CGISESSID	Session ID	Until logout or end of session	Session cookie
Cookie	KohaOpacLanguage	Language code	3 years	Stores the language the user selected, so the online catalog will appear in that same language the next time it is visited.
Cookie	form_serialized form_serialized_limits	Search terms and limits	End of session or when the advanced search page is accessed again.	jQuery cookie. Stores search terms and limits of the last advanced search. Set when an advanced search is submitted.
Cookie	search_path_code	ads (fewer) or exs (more)	End of session or when the advanced search page is accessed again.	jQuery cookie. Related to serialized_form* cookies. Stores if the advanced search form was used with 'More options' or 'Fewer options'.
Cookie	num_paragraph	Count of search options added	End of session or when the advanced search page is accessed again.	jQuery cookie. Used to store the number of created options when user selects 'More options' in advanced search to increase search boxes.
Cookie	bib_list	List of record IDs (biblionumbers) separated by /	End of session or until the cart is emptied.	Stores cart contents in the online catalog. Set when records are added to the cart for the first time.

📶 Use of Google Analytics

BU Library uses Google Analytics to analyze website traffic and improve user experience. Google Analytics helps us understand how visitors interact with our website by collecting anonymous information such as:

Pages visited
Time spent on the site
Device type and browser
General geographic location (not precise)

How We Use This Data

We use Google Analytics data to:

Improve website navigation and user experience
Identify popular resources and services
Ensure our platform is accessible and user-friendly

Data Collection and Privacy

Google Analytics uses cookies to collect this information. However, no personally identifiable information (such as names or library account details) is shared with Google. The data is processed in accordance with Google’s Privacy Policy.

Essential

Essential cookies

Analytics

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Your search returned 8 results.

Results
			Marketing challenges : cases & exercises by Lovelock, Christopher H Weinberg, Charles B Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, N.Y. : McGraw-Hill, 1993 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415 L683M 1993. Place hold Save to lists Add to cart (remove)
			Study guide marketing : concepts and strategies by Pride, William M Ferrell, O.C, 1945- Edition: 9th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : , 1995 Other title: Marketing : concepts and strategies Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415 P742S 1995. Place hold Save to lists Add to cart (remove)
			Marketing : concepts and applications by Schewe, Charles D Smith, Reuben M Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, N.Y. : McGraw-Hill, 1980 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415 S339M. Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Marketing research : marketing engineering applications / Gary L. Lilien, Arvin Rangaswamy by Lilien, Gary L Rangaswamy, Arvind Edition: 2nd ed. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Upper Saddle River, N.J. : Prentice Hall, c2003 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.125 L544M 2003. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Campaign planner for promotion and IMC / Shay Sayre by Sayre, Shay Edition: 2nd ed. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Australia : South-Western/Thomson Learning, c2002 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5837 S297C 2002. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Test your professional English : marketing / Simon Sweeney ; series editor : Nick Brieger by Sweeney, Simon Series: Test your professional English / series editor: Nick Brieger Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Harlow : Penguin English, 2007 Other title: Marketing Availability: Items available for loan: BU Library and Learning Space (1)Call number: PE 1115 S833T. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Professional English in use marketing / Cate Farrall, Marianne Lindsley by Farrall, Cate Lindsley, Marianne Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Cambridge : Cambridge Univ. Press, 2008 Availability: Items available for loan: BU Library and Learning Space (1)Call number: PE1127 .B86 F377P. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	English for marketing & advertising / Sylee Gore by Gore, Sylee Series: Express series \| Oxford business English Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Oxford : Oxford Univ. Press, 2007 Other title: English for marketing and advertising Availability: Items available for loan: BU Library and Learning Space (1)Call number: PE1115 G673E. Found in Open Library: Place hold Save to lists Add to cart (remove)

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Public Holidays : Closed

Sun. : Closed

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Phone : 02-407-3888 ext. 2701

E-mail : [email protected]

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