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New products management by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood, Ill. : Irwin, 1991
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.153 C728N 1991.

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New products management by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Irwin/McGraw Hill, 1997
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.153 C728N 1997.

New products management by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago, Ill. : Irwin, 1997
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.153 C728N 1997.

Powerful products : strategic management of successful new product development by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, N.Y. : AMACOM, 2000
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.15 B426P.

Product leadership : creating and launching superior new products by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Reading, Mass. : Perseus, 1998
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.153 C666P.

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Creating innovative products and services : the forth innovation method / Gijs van Wulfen. by
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Farnham : Gower, c2011
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF 5415.153 W843C.

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From entrepreneur to infopreneur : make money with books, ebooks, and information products / Stephanie Chandler by
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Hoboken, N.J. : Wiley, c2007
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD 9999 .I492 C426F.

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New products management / Merle Crawford, Anthony Di Benedetto by Series: McGraw-Hill/Irwin series in marketing
Edition: 8th ed. , international ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston, Mass. : McGraw Hill, 2006
Availability: Items available for loan: BU Library and Learning Space (2)Call number: HF 5415.153 C728N 2006, ...

Managing the development of new products : achieving speed and quality simultaneously through multifunctional teamwork by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, N.Y. : Van Nostrand Reinhold, 1993
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD69 .P75 R673M.

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Creating breakthrough products : revealing the secrets that drive global innovation / Jonathan Cagan and Craig M. Vogel. by
Edition: 2nd ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Upper Saddle River, N.J. : FT Press, c2013
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF 5415.153 C332C 2013.

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Creating breakthrough products : innovation from product planning to program approval / Jonathan Cagan, Craig M. Vogel by Series: Financial Times Prentice Hall books
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Upper Saddle River, N.J. : Financial Times Prentice Hall, c2002
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.153 C332C.

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Project management in product development: leadership skills and management techniques to deliver great products / George Ellis, VP Engineering and Chief Engineer, Kollmorgen IA-EU, Radford, VA, USA. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Amsterdam : Elsevier, [2016]
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD69 .P75 E444P 2016.

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New product management / Merle Crawford, Anthony Di Benedetto by Series: The Irwin/McGraw-Hill series in finance, insurance, and real estate
Edition: 7th ed. , international ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston, Mass. : McGraw Hill, 2004
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.153 C728N 2004.

Creating product strategies by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : International Thomson Business Press, 1996
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.15 R633C.

Corporate innovation : marketing and strategy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, N.Y. : St. Martin's Press, 1984
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.153 F692C.

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A new brand world : 8 principles for achieving brand leadership in the 21st century / Scott Bedbury with Stephen Fenichell by
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York, N.Y. : Penguin, 2003
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD 69 .B7 B422N.

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United we brand : how to create a cohesive brand that's seen, heard, and remembered / Mike Moser by
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Boston, Mass. : Harvard Business School Press, 2003
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD69 .B7 M673U.

Innovation strategy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, N.Y. : Prentice Hall, 1992
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD45 W477I.

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Accelerated project management : how to be the first to market / James P. Lewis, Louis Wong by
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York, N.Y. : McGraw-Hill, c2005
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD69 .P75 L484A.

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The product manager's handbook / Linda Gorchels by
Edition: 3rd ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York, N.Y. : McGraw-Hill, c2006
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.15 G672P 2006.

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