Data Collection and Privacy Policies

BU Library uses cookie or similar technologies to enhance your browsing experience as follows:

🍪 What are cookies?

Cookies are small text files placed on your browser by websites. They help make websites work, or work more efficiently. They also "remember" some of your preferences, so you don't have to set a preference again every time you switch to a different page on the same website.

If cookies are a concern for you, you may like to regularly clear your cookies on your browser or use a private browser mode. Check your browser settings for these options.

Use of Essential Cookies

BU Library uses essential cookies to ensure the core functionality of our library system, including user authentication, session management, and accessibility features. These cookies are strictly necessary for the website to function and cannot be disabled.

Here is the list of essential cookies used on the BU Library system.

Storage	Name	Value	Expiration	Description
Cookie	CGISESSID	Session ID	Until logout or end of session	Session cookie
Cookie	KohaOpacLanguage	Language code	3 years	Stores the language the user selected, so the online catalog will appear in that same language the next time it is visited.
Cookie	form_serialized form_serialized_limits	Search terms and limits	End of session or when the advanced search page is accessed again.	jQuery cookie. Stores search terms and limits of the last advanced search. Set when an advanced search is submitted.
Cookie	search_path_code	ads (fewer) or exs (more)	End of session or when the advanced search page is accessed again.	jQuery cookie. Related to serialized_form* cookies. Stores if the advanced search form was used with 'More options' or 'Fewer options'.
Cookie	num_paragraph	Count of search options added	End of session or when the advanced search page is accessed again.	jQuery cookie. Used to store the number of created options when user selects 'More options' in advanced search to increase search boxes.
Cookie	bib_list	List of record IDs (biblionumbers) separated by /	End of session or until the cart is emptied.	Stores cart contents in the online catalog. Set when records are added to the cart for the first time.

📶 Use of Google Analytics

BU Library uses Google Analytics to analyze website traffic and improve user experience. Google Analytics helps us understand how visitors interact with our website by collecting anonymous information such as:

Pages visited
Time spent on the site
Device type and browser
General geographic location (not precise)

How We Use This Data

We use Google Analytics data to:

Improve website navigation and user experience
Identify popular resources and services
Ensure our platform is accessible and user-friendly

Data Collection and Privacy

Google Analytics uses cookies to collect this information. However, no personally identifiable information (such as names or library account details) is shared with Google. The data is processed in accordance with Google’s Privacy Policy.

Essential

Essential cookies

Analytics

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Your search returned 19 results.

Results
		Image from Amazon.com	Advertising to children : concepts and controversies by Macklin, M. Carole, ed Carlson, Les, ed Material type: Text; Format: print ; Literary form: Not fiction Publication details: Thousand Oaks, Calif. : Sage, 1999 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HQ784 .T4 A383. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Shock marketing : advertising, influence and family values / Joe Marconi by Marconi, Joe Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Chicago, Ill. : Bonus, c1997 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF6146 .T42 M372S. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Shock marketing : advertising, influence and family values / Joe Marconi by Marconi, Joe Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Chicago, Ill. : Bonus, c1997 Availability: Items available for loan: BU Library and Learning Space (2)Call number: HF6146 .T42 M372S, ... Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Uncover the hidden power of television programming : -- and get the most from your advertising budget by Clancy, Kevin J Lloyd, David W Material type: Text; Format: print ; Literary form: Not fiction Publication details: Thousand Oaks, Calif. : Sage, 1999 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF6146 .T42 C526U. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Pulp politics : how political advertising tells the stories of Amerian politics / Glenn W. Richardson Jr. by Richardson, Glenn W., Jr Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Lanham, Md. : Rowman & Littlefield, c2003 Availability: Items available for loan: BU Library and Learning Space (1)Call number: JK2281 R523P. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Lights, camera, campaign! : media, politics, and political advertising / edited by David A. Schultz by Schultz, David A [ed.] Series: Popular politics & governance in America Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: New York, N.Y. : Peter Lang, c2004 Availability: Items available for loan: BU Library and Learning Space (1)Call number: JF2112 .A4 L533. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Local cover image Image from Amazon.com	Research in media promotion [electronic resource] / edited by Susan Tyler Eastman. by Eastman, Susan Tyler [ed.] Series: LEA's communication series Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Routledge, 2014 Online resources: Electronic Resources Availability: No items available. Found in Open Library: Save to lists Add to cart (remove)
			The radio & television commercial by Book, Albert C Cary, Norman D Tannenbaum, Stanley I Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lincolnwood, Ill. : NTC Business, 1989 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF6146 .B74 B664R 1988. Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	The radio & television commercial by Book, Albert C Cary, Norman D Tannenbaum, Stanley I Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lincolnwood, Ill. : NTC Business, 1988 Availability: Items available for loan: BU Library and Learning Space (2)Call number: HF6146 .B74 B664R 1988, ... Found in Open Library: Place hold Save to lists Add to cart (remove)
			The radio & television commercial by Book, Albert C Cary, Norman D Tannenbaum, Stanley I Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lincolnwood, Ill. : NTC Business, 1996 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF6146 .B74 B664R 1996. Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	The one show : advertising's best print, design, radio & TV. volume 24 / The One Club for Art & Copy ; editor Tiffany Meyers by Meyers, Tiffany [ed.] One Club for Art & Copy Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: New York, N.Y. : One Club, c2002 Other title: The one show : advertising's best print, design, radio and TV. Availability: Items available for loan: BU Library and Learning Space (2)Call number: NC1001.5 O537 2002, ... Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	The one show annual : advertising's best print, design, radio & TV. volume 25 / The One Club for Art & Copy ; editor Tiffany Meyers by Meyers, Tiffany [ed.] One Club for Art & Copy Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: New York, N.Y. : One Club, c2003 Other title: The one show annual : advertising's best print, design, radio and TV. Availability: Items available for loan: BU Library and Learning Space (1)Call number: NC1001.5 O537 2003. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	The one show : judged to be advertising's best print, radio, TV. Volume 15 / a presentation of The One Club for Art & Copy ; Mary Warlick editor by Warlick, Mary [ed.] One Club for Art & Copy Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: New York, N.Y. : One Club for Art & Copy, c1993 Availability: Items available for loan: BU Library and Learning Space (1)Call number: NC1001.5 O537 1993. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	The One show : advertising's best print, radio & TV. Volume 26 / editor Yash Egami by Egami, Yash [ed.] One Club for Art & Copy Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: New York, N.Y. : One Club, c2004 Other title: The One show : advertising's best print, radio and TV. Availability: Items available for loan: BU Library and Learning Space (3)Call number: NC1001.5 O537 2004, ... Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	The one show : judged to be advertising's best print, radio, T.V.. Volume 12 / a presentation of the One Club for Art & Copy ; Mary Warlick editor by One Club for Art & Copy Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Mies : RotoVision, c1990 Availability: Items available for loan: BU Library and Learning Space (2)Call number: NC1001.5 O537 1990, ... Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	Clio awards : the 43rd annual awards competition / Clio Awards by Clio Awards (Firm) Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: Gloucester, Mass. : Rockport, c2003 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5816 C546 2002. Found in Open Library: Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	The one show : advertising's best print, design, radio and TV. Volume 28 / editor Yash Egami by Egami, Yash [ed.] One Club for Art & Copy Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: New York, N.Y. : One Club, c2006 Availability: Items available for loan: BU Library and Learning Space (2)Call number: NC1001.5 O537 2006, ... Found in Open Library: Place hold Save to lists Add to cart (remove)
			Television myth and the American mind by Himmelstein, Hal Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Westport, Conn. : Pracger, 1994 Availability: Items available for loan: BU Library and Learning Space (1)Call number: PN1992.3 .U6 H555T 1994. Place hold Save to lists Add to cart (remove)
		Image from Amazon.com	The one show : advertising's best print, radio, television and innovative media. [Volume] 30 / editor Yash Egami by Egami, Yash [ed.] One Club for Art & Copy Material type: Text; Literary form: Not fiction ; Audience: Specialized; Publication details: New York, N.Y. : One Club, c2008 Availability: Items available for loan: BU Library and Learning Space (1)Call number: NC1001.5 O537 2008. Found in Open Library: Place hold Save to lists Add to cart (remove)