ห้าขั้นตอนการสร้างมูลค่าและวัดผลตอบแทนโดยใช้การสื่อสารการตลาด = IMC the next generation : five steps for delivering value and measuring returns using marketing communication / Don Schultz, Heidi Schultz เขียน ; ณฤดี เต็มเจริญ คริสธานินทร์ และ พนารัตน์ ลิ้ม แปล

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TextPublication details: กรุงเทพฯ : BrandAgebooks, 2550Description: 376 หน้า : ภาพประกอบISBN:

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IMC the next generation : five steps for delivering value and measuring returns using marketing communication

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HF5415 ช678ห (Browse shelf(Opens below))	Available	200804180039

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