More than a name : an introduction to branding / Melissa Davis : with a theoretical commentary by Jonathan Baldwin

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Material type: Text

TextPublication details: Lausanne : AVA Publishing SA, c2005Description: 240 p. : col. illISBN:

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Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Book Shelves	HD69 .B7 D384M (Browse shelf(Opens below))	Available	200604210006

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Includes bibliographical references and index

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