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			Marketing management : strategies and programs by Guiltinan, Joseph P Paul, Gordon W Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, N.Y. : McGraw-Hill, 1994 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.13 G844M 1994. Place hold Save to lists Add to cart (remove)
			Cases in marketing management by Guiltinan, Joseph P Paul, Gordon W Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, N.Y. : McGraw-Hill, 1991 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.13 G84C. Place hold Save to lists Add to cart (remove)
			Marketing : contemporary concepts and practices by Schoell, William F Guiltinan, Joseph P Pritchett, Betty McLemore Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass : Allyn and Bacon, 1992 Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415 S363M 1992. Place hold Save to lists Add to cart (remove)

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