BU Library and Learning Space

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Managing services marketing : text and readings by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth, Tex : Dryden Press, 1999
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD9980.5 B373M 1999.

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Essentials of services marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth, Tex. : Dryden Press, 1997
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD9980.5 H633E.

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Marketing : best practices / K. Douglas Hoffman ... [et al.] by
Edition: 2nd ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Australia : Thomson/South-Western, c2003
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415 M374 2003.

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Marketing principles and best practices / K. Douglas Hoffman ... [et al.] by
Edition: 3rd ed. , international student ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Australia : Thomson/South-Western, c2005
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415 M374 2005.

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Essentials of services marketing : concepts, strategies & cases / K. Douglas Hoffman, John E.G. Bateson by Series: The Dryden Press series in marketing
Edition: 2nd ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Fort Worth, Tex. : Harcourt College, c2002
Other title:
  • Essentials of services marketing : concepts, strategies adn cases
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD9980.5 H633E 2002.

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Services marketing : concepts, strategies, & cases / K. Douglas Hoffman, John E.G. Bateson by
Edition: 3rd ed. , international student ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Australia : Thomson/South-Western, c2006
Other title:
  • Services marketing : concepts, strategies, and cases
Availability: Not available: Checked out (1).

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Essentials of services marketing : concepts, strategies & cases / K. Douglas Hoffman, John E.G. Bateson by
Edition: 2nd ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Australia : South-Western/Thomson Learning, c2001
Other title:
  • Essentials of services marketing : concepts, strategies and cases
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD9980.5 H633E 2001.

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Services marketing / John E. G. Bateson, K. Douglas Hoffman. by
Edition: 4th ed. , international ed.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Australia : South-Western Cengage Learning, c2011
Availability: Items available for loan: BU Library and Learning Space (2)Call number: HD 9980.5 B373S 2011, ...

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