| 000 | 00798nam0a22002530a04500 | ||
|---|---|---|---|
| 001 | 000061681 | ||
| 005 | 20250302033453.0 | ||
| 008 | s1993 xxu 0000 000 0 eng d | ||
| 035 | _a2001062510 | ||
| 050 | 4 |
_aHF5826.5 _bB372E 1993 |
|
| 100 | 1 |
_aBarban, Arnold M. _925323 |
|
| 245 | 1 | 0 |
_aEssentials of media planning : _ba marketing viewpoint |
| 250 | _a3rd ed. | ||
| 260 |
_aLincolnwood, Ill. : _bNTC Business, _c1993 |
||
| 300 | _a153 p. | ||
| 650 | 4 |
_aADVERTISING MEDIA PLANNING _925321 |
|
| 650 | 4 |
_aMARKETING _91649 |
|
| 700 | 1 |
_aCristol, Steven M. _935623 |
|
| 700 | 1 |
_aKopec, Frank J. _935624 |
|
| 990 |
_aA37125 _bNov 26 2004 6:53PM |
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| 991 | 0 | 0 | _a0303 |
| 997 |
_b03 _cโฆษณา การสื่อสารเพื่อการตลาด |
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| 942 |
_2lcc _cBK |
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| 999 |
_c153887 _d153887 |
||