000 00695nam0a22002170a04500
001 000072189
005 20250302035058.0
008 s1997 xxu 000 0 eng d
035 _a2001073225
050 4 _aHD59.2
_bS354M
100 1 _aSchmitt, Bernd
_943443
245 1 0 _aMarketing aesthetics : the strategic management of brands, identity, and image
260 _aNew York, N.Y. :
_bFree Press,
_c1997
300 _a345
650 4 _aCORPORATE IMAGE
_921288
650 4 _aBRAND NAME PRODUCTS
_911817
700 1 _aSimonson, Alex
_943444
991 0 0 _a0303
997 _b03
_cโฆษณา การสื่อสารเพื่อการตลาด
942 _2lcc
_cBK
999 _c158892
_d158892