000 01111nam0a22003130a04500
001 000114734
005 20250307074048.0
008 s2002 xxu fnx000 000 0neng d
020 _a1584710705
035 _a2003003248
050 4 _aHD69 .B7
_bW567B
100 1 _aWinters, Arthur A.
_981883
245 1 0 _aBrandstand :
_bstrategies for retail brand building /
_cArthur A. Winters, Peggy Fincher Winters, Carole Paul ; and the editors of Retail Ad World
260 _aNew York, N.Y. :
_bVisual Reference,
_cc2002
300 _a174 p. :
_bcol. ill.
650 0 _aBRAND NAME PRODUCTS
_911817
650 0 _aRETAIL TRADE
_xMANAGEMENT
_97092
650 0 _aPRODUCT MANAGEMENT
650 0 _aADVERTISING
_9927
650 0 _aADVERTISING, POINT-OF-SALE.
_9233
650 0 _aCommercial art
_9569
700 1 _aWinters, Peggy Fincher
_981884
700 1 _aPaul, Carole
_981885
710 2 _aRetail Ad World,
_eed.
_981886
990 _aA36070
_bMay 10 2003 12:55PM
991 0 0 _a0303
997 _b03
_cโฆษณา การสื่อสารเพื่อการตลาด
942 _2lcc
_cBK
999 _c197551
_d197551