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| 005 | 20250302052500.0 | ||
| 008 | s2002 enk fnx000 000 0neng d | ||
| 020 | _a0750648384 | ||
| 035 | _a2003005694 | ||
| 050 | 4 |
_aHF5415.13 _bA353I |
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| 100 | 1 |
_aAhmed, Pervaiz K. _984918 |
|
| 245 | 1 | 0 |
_aInternal marketing : _btools and concepts for customer-focused management / _cPervaiz K. Ahmed and Mohammed Rafiq |
| 260 |
_aOxford : _bButterworth-Heinemann, _c2002 |
||
| 300 |
_a299 p. : _bill. |
||
| 500 | _aPublished in association with the Chartered Institute of marketing | ||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aMARKET _xMANAGEMENT _984919 |
|
| 650 | 0 |
_aMARKET _xMANAGEMENT _xCASE STUDIES _984920 |
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_aORGANIZATIONAL EFFECTIVENESS _94727 |
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| 650 | 0 |
_aORGANIZATIONAL EFFECTIVENESS _xCASE STUDIES _964884 |
|
| 700 | 1 |
_aRafiq, Mohammed _984921 |
|
| 990 |
_aA36070 _bAug 15 2003 1:03PM |
||
| 991 | 0 | 0 | _a0202 |
| 997 |
_b02 _cการตลาด การขาย การผลิต การบริหารผลิตภัณฑ์ การส่งเข้า - ออก การควบคุมคุณภาพ พฤติกรรมผู้บริโภค |
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| 942 |
_2lcc _cBK |
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| 999 |
_c199725 _d199725 |
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