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_aSurmanek, Jim _994403 |
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_aAdvertising media A to Z : _bthe definitive resource for media planning, buying, and research / _cJim Surmanek |
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_aNew York, N.Y. : _bMcGraw-Hill, _cc2004 |
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_aADVERTISING MEDIA PLANNING _vDICTIONARIES _994404 |
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