000 | 01053nam0a22002890a04500 | ||
---|---|---|---|
001 | 000130903 | ||
005 | 20250302055933.0 | ||
008 | s2003 xxu fnx000 000 0neng d | ||
020 | _a0805842020 | ||
035 | _a2004010103 | ||
050 | 4 |
_aBF367 _bP477 |
|
245 | 0 | 0 |
_aPersuasive imagery : _ba consumer response perspective / _cedited by Linda M. Scott, Rajeev Batra |
260 |
_aMahwah, N.J. : _bLawrence Erlbaum Associates, _c2003 |
||
300 |
_a436 p. : _bill. (some col.) |
||
490 | 0 | _aAdvertising and consumer psychology | |
504 | _aIncludes bibliographical references and indexes | ||
650 | 0 |
_aIMAGERY (PSYCHOLOGY) _955470 |
|
650 | 0 |
_aPERSUASION (PSYCHOLOGY) _913879 |
|
650 | 0 |
_aADVERTISING _xPSYCHOLOGICAL ASPECTS _928274 |
|
700 | 1 |
_aScott, Linda M., _eed. _999921 |
|
700 | 1 |
_aBatra, Rajeev, _eed. _919483 |
|
949 |
_b200410190106 _p4500.00 _nBUR _rSID02 RONO20040744 ORDNO17 _t10 _c10 _lB _hBF367 _j0 _iP477 |
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990 |
_aA47060 _bOct 27 2004 8:19AM |
||
991 | 0 | 0 | _a0517 |
997 |
_b12 _cจิตวิทยา |
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942 |
_2lcc _cBK |
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999 |
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