| 000 | 01052nam0a22002770a04500 | ||
|---|---|---|---|
| 001 | 000152278 | ||
| 005 | 20250302065612.0 | ||
| 008 | s2008 xxu fnx000 000 0neng d | ||
| 020 | _a9780135126479 | ||
| 035 | _a2008003915 | ||
| 050 | 4 |
_aHF5823 _bL363K 2008 |
|
| 100 | 1 |
_aLane, W. Ronald _921390 |
|
| 245 | 1 | 0 |
_aKleppner's advertising procedure / _cW. Ronald Lane, Karen Whitehill King, J. Thomas Russell |
| 250 | _a17th ed. , Pearson international ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPearson/Prentice Hall, _cc2008 |
||
| 300 |
_a829 p. : _bcol. ill. |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aADVERTISING _9927 |
|
| 700 | 1 |
_aKing, Karen Whitehill _9124487 |
|
| 700 | 1 |
_aRussell, J. Thomas _d1941- _921389 |
|
| 949 |
_b200811190011 _p602.00 _nBUR _rSID02 RONO20080211 ORDNO41 _t10 _c10 _lB _hHF5823 _j0 _iL363K 2008 |
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| 990 |
_aA47077 _bJan 21 2009 2:41PM |
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| 991 | 0 | 0 | _a0303 |
| 997 |
_b03 _cโฆษณา การสื่อสารเพื่อการตลาด |
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| 942 |
_2lcc _cBK |
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| 999 |
_c227984 _d227984 |
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