| 000 | 01088nam0a22003010a04500 | ||
|---|---|---|---|
| 001 | 000152797 | ||
| 005 | 20250307074018.0 | ||
| 008 | s2008 enk fnx000 000 0neng d | ||
| 020 | _a9780470779606 | ||
| 035 | _a2009000490 | ||
| 050 | 4 |
_aHF5415.1255 _bB782B |
|
| 100 | 1 |
_aBruce, Duncan _9125283 |
|
| 245 | 1 | 0 |
_aBrand enigma : _bdecoding the secrets of your brand / _cDuncan Bruce and David Harvey |
| 260 |
_aWest Sussex : _bWiley, _cc2008 |
||
| 300 |
_a328 p. : _bill. |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aBRANDING (MARKETING) _912857 |
|
| 650 | 0 |
_aBUSINESS NAMES _915348 |
|
| 650 | 0 |
_aCORPORATE IMAGE _914805 |
|
| 650 | 0 |
_aORGANIZATIONAL EFFECTIVENESS _94727 |
|
| 650 | 0 |
_aCreative ability in business _919012 |
|
| 700 | 1 |
_aHarvey, David _99074 |
|
| 949 |
_b200902100031 _p2042.00 _nBUR _rSID02 RONO20090047 ORDNO8 _t10 _c10 _lB _hHF5415.1255 _j0 _iB782B |
||
| 990 |
_aA37125 _bFeb 17 2009 3:44PM |
||
| 991 | 0 | 0 | _a0303 |
| 997 |
_b03 _cโฆษณา การสื่อสารเพื่อการตลาด |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c228478 _d228478 |
||