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| 008 | s2009 xxk fnx000 000 0neng d | ||
| 020 | _a9780749456474 | ||
| 035 | _a2010001553 | ||
| 050 | 4 |
_aHF5823 _bS674A 2009 |
|
| 100 | 1 |
_aSpringer, Paul _9130920 |
|
| 245 | 1 | 0 |
_aAds to icons : _bhow advertising succeeds in a multimedia age / _cPaul Springer |
| 250 | _a2nd ed. | ||
| 260 |
_aLondon : _bKogan Page, _c2009 |
||
| 300 |
_a343 p. : _bill. |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aAdvertising _xCase studies _911123 |
|
| 650 | 0 |
_aAdvertising campaigns _xCase studies _9130921 |
|
| 949 |
_b201006010013 _p1196.00 _nBUK _rSID02 RONO20100387 ORDNO1 _t10 _c10 _lB _hHF5823 _j0 _iS674A 2009 |
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| 990 |
_aA40064 _bJun 10 2010 2:36PM |
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| 991 | 0 | 0 | _a0303 |
| 997 |
_b03 _cโฆษณา การสื่อสารเพื่อการตลาด |
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| 942 |
_2lcc _cBK |
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| 999 |
_c232597 _d232597 |
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