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008 s2008 xxu fnx000 000 0neng d
020 _a9780470223390
035 _a2010003327
050 4 _aHF5415 T768D
_b2008
100 1 _aTrout, Jack
_92312
245 1 0 _aDifferentiate or die :
_bsurvival in our era of killer competition /
_cJack Trout, with Steve Rivkin
250 _a2nd ed.
260 _aHoboken, N.J. :
_bWiley,
_cc2008
300 _a262 p.
504 _aIncludes bibliographical references and index
650 0 _aAdvertising
_xBrand name products
_924793
650 0 _aBrand name products
_911817
650 0 _aCompetition
_921994
700 1 _aRivkin, Steve
_991302
949 _b201009200006
_p777.00
_nBUR
_rSID02 RONO20100630 ORDNO5
_t10
_c10
_lB
_hHF5415 T768D
_j0
_i2008
990 _aA47077
_bSep 24 2010 9:26AM
991 0 0 _a0303
997 _b03
_cโฆษณา การสื่อสารเพื่อการตลาด
942 _2lcc
_cBK
999 _c233927
_d233927