000 00918nam0a22002530a04500
001 000296208
005 20250302073551.0
008 140523s2009 e fnx000 000 0neng d
020 _a9789044123876
035 _a2013000414
050 4 _aHF 5814
_bA383
245 0 0 _aAdvertising research :
_bmessage, medium and context /
_cPatrick de Pelsmacker, Nathalie Dens (eds.).
260 _aAntwerpen :
_bGarant,
_c2009.
300 _a392 p. :
_bill.
504 _aIncludes bibliographical references
650 0 _aAdvertising
_xResearch
_921353
700 0 _aPelsmacker, Patrick de,
_eed.
_935921
700 0 _aDens, Nathalie,
_eed.
_9140968
949 _b201302110006
_p6590.00
_nBUR
_rSID02 RONO20130031 ORDNO12
_t10
_c10
_lB
_hHF 5814
_j0
_iA383
990 _aA47060
_b20130212
991 0 0 _a0303
997 _b03
_cโฆษณา การสื่อสารเพื่อการตลาด
942 _2lcc
_cBK
999 _c241157
_d241157