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_aHF5823 _bB377A 2014 |
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| 100 | 1 |
_aBarry, Pete _q(Pete S.) _9145392 |
|
| 245 | 1 | 4 |
_aThe advertising concept book : _bthink now, design later : a complete guide to creative ideas, strategies and campaigns / _cPete Barry. |
| 250 | _a2nd ed., rev. & expanded. | ||
| 260 |
_aLondon : _bThames & Hudson, _c2014. |
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| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aAdvertising _9927 |
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| 650 | 0 |
_aAdvertising campaigns _912341 |
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| 650 | 0 |
_aAdvertising copy. _94048 |
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_aA47060 _b20141001 |
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