| 000 | 00786nam a2200241 a 4500 | ||
|---|---|---|---|
| 001 | 000302007 | ||
| 005 | 20250302074849.0 | ||
| 008 | 130506s2013 xxka f b 001 0 eng d | ||
| 020 | _a9780230368828 | ||
| 050 | 4 |
_aHF5415 _bR523T 2013 |
|
| 100 | 1 |
_aRichardson, Brendan. _9146422 |
|
| 245 | 1 | 0 |
_aTribal marketing, tribal branding : _ban expert guide to the brand co-creation process / _cBrendan Richardson. |
| 260 |
_aBasingstoke : _bPalgrave Macmillan, _c2013. |
||
| 300 |
_a184 p. : _bill. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing _xSocial aspects. _935983 |
|
| 650 | 0 |
_aBranding (Marketing) _912857 |
|
| 650 | 0 |
_aConsumer behavior. _98257 |
|
| 990 |
_aA47060 _b20150518 |
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| 991 | 0 | 0 | _a0202 |
| 997 | _b02 | ||
| 942 |
_2lcc _cBK |
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| 999 |
_c245521 _d245521 |
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