000 00845nam a2200253 a 4500
001 000302202
005 20250302074909.0
008 141007s2014 txua f b 001 0 eng d
020 _a9781626340312
050 4 _aHF5415.1255
_bS536S 2014
100 1 _aSignorelli, Jim.
_9137864
245 1 0 _aStoryBranding 2.0 :
_bcreating standout brands through the purpose of story /
_cJim Signorelli ; foreword by Joey Reiman.
250 _a2nd ed.
260 _aAustin, Tex. :
_bGreenleaf Book Group Press,
_cc2014.
300 _a269 p. :
_bill.
500 _aFirst ed. published with title StoryBranding.
504 _aIncludes bibliographical references and index.
650 0 _aBranding (Marketing)
_912857
650 0 _aMarketing
_xPlanning.
_918435
990 _aA47060
_b20150428
991 0 0 _a0202
997 _b02
942 _2lcc
_cBK
999 _c245629
_d245629