| 000 | 00820nam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | 000302491 | ||
| 005 | 20250302074946.0 | ||
| 008 | 150514s2013 nyua f b 001 0 eng d | ||
| 020 | _a9781606495926 | ||
| 050 | 4 |
_aHF5415.1255 _bG766B 2013 |
|
| 100 | 1 |
_aGronlund, Jay _9146813 |
|
| 245 | 1 | 0 |
_aBasics of branding : _ba practical guide for managers / _cJay Gronlund. |
| 250 | _aFirst ed. | ||
| 260 |
_aNew York, N.Y. : _bBusiness Expert Press, _c2013. |
||
| 300 |
_a194 p. : _bill. |
||
| 490 | 1 | _aThe marketing strategy collection | |
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aBranding (Marketing) _912857 |
|
| 650 | 0 |
_aBrand name products _911817 |
|
| 650 | 0 |
_aProduct management _912858 |
|
| 990 |
_aA54083 _b20151019 |
||
| 991 | 0 | 0 | _a0202 |
| 997 | _bmar | ||
| 942 |
_2lcc _cBK |
||
| 999 |
_c245851 _d245851 |
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